A lot of the information in this blog comes from and article by Harvey Mackay.
“As technology improves, it also changes the way we live. It took radio 38 years to reach 50 million users. It took TV 13 years, the Internet four years and the iPod just three years”
“The star of the social-media show is Facebook, which added 100 million users in just nine months and now has over 500 million users. If Facebook were a country, it would have the third largest population behind only china and India.”
“The apps for Black Friday sales changed the way shoppers planned their retail strategy.”
“80% of companies are using LinkedIn as their primary tool to find employees.”
“There are over 200 million blogs, and 54% of bloggers post content or tweet daily. Without knowing who or what organization is actually behind the blog, here are some facts:
- 34% of bloggers post opinions about products or brands.
- 78% of consumers trust peer recommendations
- only 14% trust advertising”
If you have a few spare hours during this Christmas Season, take some time and explore social media, you can do this after the kids are in bed. The only constant in our business life is change and staying up with and being a part of “social media” is crucial to small business growth.
If you want to have the world at your fingertips, brush up on your “social” skills.