Writing down a vision, first a sentence describing the vision, then a few sentences of what that dream would look like when achieved, and finally dressing the vision in work clothes is what it takes to make it become a reality.
So many people have big dreams for their businesses or dream of starting their own businesses. Most have a vision, perhaps not in writing but at least in their minds. Saying that you are going to be a certain size, or provide many benefits, or change the world with your new product in the next five years may be a vision, but there is not a detailed description as to what that business would look like in the future.
Most business plans start with the vision statement. Where do you want your business to be in the next, for example, 5 years? The next step is the foundation building process that, hopefully, will take you to the “nebulous” vision you outlined. A vision statement may be “we will be the largest plumbing company in our city in the next five years”. That does not say how big, how many people will be involved, where your office or your own building will be located. It doesn’t mention service trucks that may need to be bought along with equipment, etc.
I encourage my clients to create a vision statement, not just a sentence but the entire sequence I just outlined. The next step is to peel back all the layers. This will define your starting point and set a real long term goal for the company for which a realistic timeline can be developed.
This process allows for a realistic analysis of what is needed from a resources (time, money and talent) point of view and how to allocate those resources or how to find or develop them. It provides a step ladder approach to what needs to be done to achieve each step, who will do it, and the time needed to climb to the next step. A detailed vision that you and your advisory group, coach and support team have all seen and understood and then is conveyed to your target market will help your marketing efforts and will help create the necessary momentum to make your dreams a reality.
There is no such thing as an impossible dream if the correct approach is used in getting there.
The world is full of abundance and opportunity, but far too many people come to the foundation of life with a sieve instead of a tank car…. a teaspoon instead of a steam shovel. They expect little and as a result they get little. Ben Sweetland
Nick J. Peta CFP I want to help you develop and implement your vision…..contact me today.